마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad
마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p DownLoad
마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p
마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p
Cosmetic
Reason for choosing 3companies
Introducing companies
Suggest Ratio
Conclusion
1. Amore Paicific
2. Able C&C
3. Coreana
1. ROE
2. EPS
3. Dividend yield
4. NPM.
5. Inventory Turnover
6. dept/equity ratio
Reason for choosing 3 companies
Why did we choose these 3 companies
Introducing companies
Amore Pacific
Established : 1945. 09
IPO : 2006. 06. 29
Brand : 25 brands including HERA,
Innisfree, 설화수, Etuide and so on
Overseas business : 8 countries
...Cosmetic
Reason for choosing 3companies
Introducing companies
Suggest Ratio
Conclusion
1. Amore Paicific
2. Able C&C
3. Coreana
1. ROE
2. EPS
3. Dividend yield
4. NPM.
5. Inventory Turnover
6. dept/equity ratio
Reason for choosing 3 companies
Why did we choose these 3 companies
Introducing companies
Amore Pacific
Established : 1945. 09
IPO : 2006. 06. 29
Brand : 25 brands including HERA,
Innisfree, 설화수, Etuide and so on
Overseas business : 8 countries
including the U.S. and France
Able C&C
Established : 2000. 01
IPO : 2005. 02
Brand : 3 brands including
Missha, A’pieu, Beautynet
and so on
Overseas business : 12 countries
Including Hongkong and Japan
Coreana
Established : 1988. 11. 15
IPO : 1999. 12. 08
Brand : 16 brands including
Coreana, Zain, 한방미인 and so on
Overseas business : China
Suggest Ratio
Return on Equity
Net Income / Average Total Equity
Showing
How efficiently company used their equity
Return on Equity
Net Income
Return on Equity
Shareholder’s Equity
Average
Ending Balance
Return on Equity
Return On Equity
Earning per Share
Net Income / Number of issued stock
Showing
Stockholder’s Proportion of Net Income
Earning per Share
Common Stock
Preferred Stock
Earning per Share
Total Issued Stock
Earning per Share
Earnings Per Share
Dividend Yield
Most recent-Full year dividend/ share price
Showing
How well company financial structure is
organized
Dividend Yield
Net Profit Margin
Measure of Profitability
Net Income/Net Sales
High NPM
1. Great amount of retained earning
2. Efficient management skill and business activity
3. Good condition to investment
Net Profit Margin
Inventory Turnover
How many times a company`s inventory is sold and replaced over period.
High Inventory Turnover
1. Increase in ROE, decrease in account payable
2. Prevent the loss of inventory
3. Save insurance fee and storage fee
Too High Inventory Turnover
1. Possibility in Lack of inventory
Cost of Goods Sold/Average Inventory
Inventory Turnover
Debt/equity ratio
The relative proportion of shareholders` equity and debt.
Debt/Equity ratio
1. Debt/Equity ratio below 100% is ideal
2.Over 100% → bad finance structure
(Total liabilities/Total equity)100
Debt/equity ratio
Conclusion
Conclusion
Ratio
Weighted(%)
ROE
18.3
EPS
18.3
NPM
18.3
Inventory turn over
10
Dept/equity ratio
25
Dividend yield
10
Weighted Average Method
Conclusion
Dept/equity ratio represents company’s financial structure
If Dividend yield & Inventory turnover are too high, they’ll have negative effect on the company.
ROE & EPS & NPM put the same point for each ratios.
Conclusion
Return on Equity
2009
First Half
2009
Maturity
2010
First Half
2010
Maturity
2011
First Half
Amorepacific
12%
19%
13%
18%
10%
Able-c&c
19%
34%
11%
31%
7%
coreana
2%
자료출처 : http://www.ALLReport.co.kr/search/Detail.asp?pk=11065381&sid=sanghyun7776&key=
[문서정보]
문서분량 : 33 Page
파일종류 : PPT 파일
자료제목 : 마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p
파일이름 : 마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.ppt
키워드 : 마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례
자료No(pk) : 11065381
마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p
마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p
Cosmetic
Reason for choosing 3companies
Introducing companies
Suggest Ratio
Conclusion
1. Amore Paicific
2. Able C&C
3. Coreana
1. ROE
2. EPS
3. Dividend yield
4. NPM.
5. Inventory Turnover
6. dept/equity ratio
Reason for choosing 3 companies
Why did we choose these 3 companies
Introducing companies
Amore Pacific
Established : 1945. 09
IPO : 2006. 06. 29
Brand : 25 brands including HERA,
Innisfree, 설화수, Etuide and so on
Overseas business : 8 countries
...Cosmetic
Reason for choosing 3companies
Introducing companies
Suggest Ratio
Conclusion
1. Amore Paicific
2. Able C&C
3. Coreana
1. ROE
2. EPS
3. Dividend yield
4. NPM.
5. Inventory Turnover
6. dept/equity ratio
Reason for choosing 3 companies
Why did we choose these 3 companies
Introducing companies
Amore Pacific
Established : 1945. 09
IPO : 2006. 06. 29
Brand : 25 brands including HERA,
Innisfree, 설화수, Etuide and so on
Overseas business : 8 countries
including the U.S. and France
Able C&C
Established : 2000. 01
IPO : 2005. 02
Brand : 3 brands including
Missha, A’pieu, Beautynet
and so on
Overseas business : 12 countries
Including Hongkong and Japan
Coreana
Established : 1988. 11. 15
IPO : 1999. 12. 08
Brand : 16 brands including
Coreana, Zain, 한방미인 and so on
Overseas business : China
Suggest Ratio
Return on Equity
Net Income / Average Total Equity
Showing
How efficiently company used their equity
Return on Equity
Net Income
Return on Equity
Shareholder’s Equity
Average
Ending Balance
Return on Equity
Return On Equity
Earning per Share
Net Income / Number of issued stock
Showing
Stockholder’s Proportion of Net Income
Earning per Share
Common Stock
Preferred Stock
Earning per Share
Total Issued Stock
Earning per Share
Earnings Per Share
Dividend Yield
Most recent-Full year dividend/ share price
Showing
How well company financial structure is
organized
Dividend Yield
Net Profit Margin
Measure of Profitability
Net Income/Net Sales
High NPM
1. Great amount of retained earning
2. Efficient management skill and business activity
3. Good condition to investment
Net Profit Margin
Inventory Turnover
How many times a company`s inventory is sold and replaced over period.
High Inventory Turnover
1. Increase in ROE, decrease in account payable
2. Prevent the loss of inventory
3. Save insurance fee and storage fee
Too High Inventory Turnover
1. Possibility in Lack of inventory
Cost of Goods Sold/Average Inventory
Inventory Turnover
Debt/equity ratio
The relative proportion of shareholders` equity and debt.
Debt/Equity ratio
1. Debt/Equity ratio below 100% is ideal
2.Over 100% → bad finance structure
(Total liabilities/Total equity)100
Debt/equity ratio
Conclusion
Conclusion
Ratio
Weighted(%)
ROE
18.3
EPS
18.3
NPM
18.3
Inventory turn over
10
Dept/equity ratio
25
Dividend yield
10
Weighted Average Method
Conclusion
Dept/equity ratio represents company’s financial structure
If Dividend yield & Inventory turnover are too high, they’ll have negative effect on the company.
ROE & EPS & NPM put the same point for each ratios.
Conclusion
Return on Equity
2009
First Half
2009
Maturity
2010
First Half
2010
Maturity
2011
First Half
Amorepacific
12%
19%
13%
18%
10%
Able-c&c
19%
34%
11%
31%
7%
coreana
2%
자료출처 : http://www.ALLReport.co.kr/search/Detail.asp?pk=11065381&sid=sanghyun7776&key=
[문서정보]
문서분량 : 33 Page
파일종류 : PPT 파일
자료제목 : 마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p
파일이름 : 마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.ppt
키워드 : 마케팅경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례
자료No(pk) : 11065381
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